VirtualMV/Internet and Web/Advertising
From WikiEducator
| Internet and Web | ||
|---|---|---|
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| Web Site Development | Planning ( Types | For Mobile) | Development (Design Components | Graphic Design) | Programming | Hosting | Marketing and Promotion | Advertising | Business Intelligence | Monitoring and Maintenance (Performance Tuning) | |
| Web Site Management | Roles | Management | User Expectations | Content Management | Site Maintenance | Policies and Guidelines | Promotion | Risk Management | |
Overview
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By the end of this page you will be able to:
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Google Adsense
In order to understand the concept of Google Adsense, this was added to the teaching wiki in August 2011. The discussion and screen captures illustrate progress in the initial stages. Note: If you log-in to the wiki the advertisements will not show, so they are only shown when browsing the wiki anonymously.
vMVwiki earnings summary
From Aug 1, 2011
| Date | Page views | Clicks | Page CTR | CPC | Page RPM | Est Earnings |
|---|---|---|---|---|---|---|
| 2011, Aug 22 | 954 | 6 | 0.63% | $0.28 | $1.79 | $1.71 |
| 2011, Sep 6 | 3,384 | 14 | 0.41% | $0.34 | $1.41 | $4.78 |
Where
- Page CTR = The page clickthrough rate (CTR) is the number of ad clicks divided by the number of page views.
- Cost-per-click (CPC) = The amount an advertiser pays each time a user clicks his or her ad. The CPC for any ad is determined by the advertiser; some advertisers may be willing to pay more per click than others, depending on what they're advertising.
- Revenue per 1000 impressions (RPM) = the estimated earnings that you'd accrue for every 1000 impressions that you receive.
References
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virtualMV | Superquick wiki guide | Please give me some feedback |
VirtualMV/Internet and Web/Advertising. (2024). In WikiEducator/VirtualMV wiki. Retrieved December 22, 2024, from http:https://wikieducator.org/VirtualMV/Internet_and_Web/Advertising (zotero)
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