OneChange/Website Survey
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| Work in progress, expect frequent changes. Help and feedback is welcome. See discussion page. |
Interactive & Engaging Websites (2009)
Nonprofit / NGO
| Website | Good Practices |
|---|---|
| Action Center | Clean design, clear structure and messaging, compelling |
| Bill & Melinda Gates Foundation | Clean, corporate feel; stories, great quotes, images, etc. |
| Club Penguin | Children's site, icons/images, interactive, playful, inviting, community, diverse languages |
| Conservation International | Emotional connection, great use of images, celebrity endorsements, powerful and memorable |
| International Women's Media Foundation | Blog-style, a bit busy, but clear focus on women, the NGO, joining other women, relevancy and regular updates |
| Just Cause It | Clean 3-column layout, people- and theme-centric; causes, communities, spotlight on blogs and members |
| Local Food Systems | A site for building, networking and collaborating locally, regionally and nationally |
| Hastac | Something for everyone; hip, relevant (a bit busy) |
| Kiva | Strong fundraising focus; very people and community-centric, interactive |
| Living and Loving with HIV in Jamaica | Full-screen images (great photos) videos, music, movement to action |
| Nature Conservancy | Corporate umbrella website blends campaigns; donations and merchandising; visual map of activities; call to action; opportunities for contribution, participation and meaningful involvement |
| NetSquared | Community-oriented, great resources, community support |
| Outward Bound | Action, involvement, community, good use of colour / structure |
| Oxfam | People- and cause-oriented, community-supported; visual map; merchandising and donations; call to action (easy to get involved); about us; all-around engaging site |
| Pulitzer Centre on Crisis Reporting | Blog-based, everything in one place (Design is not inspiring though) |
| Rock the Vote | Clear messaging, call to action, appeal to young people |
| Smart History | Timeline, community development and images/videos |
| 1000 Awesome Things | Good example of a cleanly designed, effective and memorable blog |
Corporate
| Website | Good Practices |
|---|---|
| BBC News | High traffic news site, by geographic region and theme; frequently-updated; very useful resource and information 'channel' |
| Beck's Beer | Engaging, interactive, clean design |
| Colour Lovers | Visually-engaging, useful, community-inspired |
| E-Online Canada | Website headers and content written in language of audience; hip, relevant and regularly-updated; big accessible photos; community; gossip/chatter; videos (i.e., content you will want to talk about at the office water cooler, or with your friends) |
| Escapist Magazine | Games-focused magazine; something for everyone, regular updates, strong sense of community, eclectic interests, fast-paced |
| NHL | Games & Entertainment, lots of interaction |
| Pantone | Clean, minimalist, professional-looking design |
| People | Timely, relevant updates, stories |
| Sundance Channel | Ideas for OneChange as a 'channel' of environmental change information, empowerment and mobilization |