Sustainable Tourism Practices/The complexity and challenge of sustainable tourism

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Complexity and Challenge of Sustainable Tourism

What are the Challenges?


Image courtesy of Nutloaf

On a global level the tourism industry faces a multitude of significant sustainability-related challenges

At a national level

  • energy, emissions and reliance on nonrenewable resources
  • water consumption and availability
  • waste management
  • loss of biological diversity
  • conservation of heritage, environment and culture

At an industry/business level

  • growing concern about the impact of travel on climate change
  • greater use of the internet and online bookings
  • higher fuel prices
  • recruiting appropriately skilled staff
  • becoming more environmentally sustainable
  • the provision of appropriate, high quality infrastructure

Icon objectives.jpg
On successful completion of this section, you will be able to:
  • Identify and analyse the complexity and challenges of sustainability in tourism



Paris bikes

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Maori Tourism

Marine Resources

Corporate Social Responsibility

Responsible Tourism Activity

Identify and analyse a responsible tourism operation

Task Guidelines

Complete this task in four stages:

1. Select a tourism sector: accommodation / hospitality / transport / attractions

2. Find two organisations/businesses for each sector:

  • one which operates nationally and one which operates internationally
  • has some link with "green", "responsible" or "sustainability"
  • describe their operation
  • do they have a vision or mission statement?
  • who is their market

3. Examine their marketing strategy

  • does it incorporate a drive for sustainability

4. Would you nominate them for a Responsible Tourism Award - why/why not? eg. look at supporting resources link below

Put your findings into a slideshow (4 slides) and be willing to present them for discussion in class and

Supporting Resources