Community Media/ICT4D JAMAICA/Draft Curriculum Media Training Workshop Jeffrey Town

Day 1 - Objectives

• To identify priority learning needs of the Jeffrey Town Community
• To explore ways in which community media can address these needs.

Morning Session

Facilitated discussion on learning needs of the community;

• Identification and characterization of main target groups, strategies to reach this group, what else do we need to know about them;
• Identification of gaps or opportunities in existing knowledge attitude and practices (how is the problem addressed now – or not?)
• Filling the gaps and identifying the objective (ie.e learning skills motivation, information sharing, building knowledge, changing attitudes etc.)
• Identification of internal and external resources required and support systems

Afternoon session

Facilitated discussion (continued...)

• Measuring the impact of the intervention – How do we know we are reaching our target and what effect has the programme had?
• Defining subject matters and topics

Introduction to Community Media – Approaches that work

Activity

15 minute interactive visual presentation featuring multi-media centres around the world at various stages of development and their programming focus including examples of good radio Featured projects: Radio Toco (Trinidad); ROOTS FM/Zinc Link Café (Jamaica); Radio Galibe (Suriname); Radio Hamalali (Belize); Container Project (Jamaica). Activity -- Assessing audio presentations from prison radio (FREE FM) and ROOTS FM Activity -- Facilitated discussion – How can the learning needs of the community be met in a style that captures the interest of the target group(s)? What are some of the station’s challenges that impact programme development?

Day 2 - Objectives

• To identify the shape and sound of the programme
• To develop competency in using improvisation as a tool for content development.

Morning Session

Activity

• • How can the learning needs of the community be met in a style that captures the interest of the target group (s)? What are some of the station’s challenges that impact programme development?
  • Brainstorming new programme content; name, frequency, format and production elements; who does what; how will the programme be sustained;
• Activity -- Interactive presentation on group dynamics

Small group break-out sessions Defining segments; developing segment themes; production elements; developing work plans

Afternoon Session

• Creating radio drama
• Developing characters and storylines; improvisation; using drama to stimulate discussion
• Activity -- Small groups use drama techniques to demonstrate thematic areas
• Activity -- Presentation of pieces and discussion of effectiveness

Day 3 - Objectives

• Identifying the Actors as a Team
• Identifying planning elements

Morning session

Working group

• Activity -- Small groups will research content; set-up programme schedules; brainstorm resource persons; prepare script framework for Programmes 1-5
• Teleconference Call (12-1pm) with KRUU FM, Iowa, USA - Leader in Open Source Radio.
  • Questions for James Moore and Roland Wells, KRUU FM

Afternoon session

Activity

-- Field recordings; (Participants will use this time to conduct and package interviews, prepare scripts and other pre-recorded material)

Day 4 - Objectives

• Producing a pilot
• Pilot review and evaluation

Morning session

Activity

Facilitated discussion - Review and evaluation of field work, challenges, discussion of solutions (Time is allowed here for final show preparations; editing; scripts etc.)

Afternoon session

Activity

The team produces the pilot live on-air 2-4pm Activity-- Facilitated discussion - Review and Evaluation; the design may be revised and/or tweaked depending on the experience of the pilot.