User:Wikirandy/Sandbox/Project management links/Jewish Music Festival/Concept & Outline (DRAFT)
From WikiEducator
Contents
- 1 Mission/Objective
- 2 Moving Forward
- 2.1 (The following activities don’t necessarily have to be done sequentially; they can be doubled up and done in parallel - to save time)
- 2.1.1 •Determine a Date & Book a Facility
- 2.1.2 •Develop Agenda (e.g. decide content)
- 2.1.3 •Target potential artists
- 2.1.4 •Pre-sell (40% if possible)
- 2.1.5 •Develop & Print Brochure/Poster
- 2.1.6 •Gather names (e.g. internal database, association lists)
- 2.1.7 •Buy mailing list (if necessary)
- 2.1.8 •Promotion & conduct mailing
- 2.1.9 •Work the phones, if necessary
- 2.1.10 •Evaluate, modify, improve and do it again...
- 2.1.11 Volunteers
- 2.2 Develop Internal Champions (Not committees)
- 2.1 (The following activities don’t necessarily have to be done sequentially; they can be doubled up and done in parallel - to save time)
- 3 Next Steps
- 4 Decide Event Positioning
- 5 Find A Well-Recognized Business & Cultural Patron
- 6 Get buy-in from Jewish Community champions
- 7 Get buy-in from External Community champions
- 7.1 Informal get-together
- 7.2 Incorporate their feedback into business/marketing strategy
- 7.3 •Explore opportunities (preferably in our targeted markets) for Corporate partnering/sponsorship
- 7.4 •Explore/leverage opportunities for government funding
- 7.5 •Conduct promotional/advertising campaign (e.g. phone calls, mailing, trade publications, email, Web page)
- 7.6 •Begin Softening Up Market/Educate Market via PR Campaign
- 7.7 •Deliver event
- 7.8 •Evaluate
- 8 Event Planning
- 9 Logistics
Mission/Objective
To be the premier annual Jewish artistic and cultural networking event in the Pacific Northwest. and most exciting showcase of mainstream and offbeat Jewish creative & musical artists from Canada and around the world.