Exploring Tourism/Activities/Motivation

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Image courtesy of billwardsbrickpile


To be able to understand the theories of motivation as they relate to tourism


Analysis research provided by the Ministry of Tourism


In pairs, read the information from the International Visitor Market survey and detail what you perceive the motivation to travel would be for two of the surveyed groups.

Use two of the theories that have been discussed in class to analyse each group. e.g. Maslow, Push and Pull, Raumumbo or Pyschocentric and Allocentric.

You will present your findings to the class.

Supporting Resources

Tourism Research