Cultural Studies Terms/Sign
1. Chief Theorist
Ferdinand-Mongin de Saussure (1857-1913)
A sign, which is a part of language and can be in the form of a picture, sound or object, is something that represents something else. The two elements which are used to specify a sign are the signifier, the form of something such as its word or image; and the signified, the idea or concept in one's head. A sign is arbitrary and has no fixed meaning. It is also selective and abstract.
3. Related Terms
Signifier, Signified, Semiotics, Langue, Parole
Please find the illustrated explanation by clicking the above mentioned link
http://artsweb.uwaterloo.ca/~hrvagt/Saussure/nomenclature.htm http://www.uvm.edu/%7Etstreete/semiotics_and_ads/index.html http://www.rdillman.com/HFCL/TUTOR/Semiotics/sem1.html http://web.mst.edu/~gdoty/classes/concepts-practices/def-signs.html http://www.aber.ac.uk/media/Documents/S4B/sem02.html http://www.arthist.lu.se/kultsem/semiotics/semiolinks3.html#Cultural%20Heroes http://www.marxists.org/reference/subject/philosophy/works/fr/barthes.htm http://www.marxists.org/reference/subject/philosophy/works/ru/jakobson.htm
Hall, Stuart (2003). Representation: Cultural representations and signifying practices. London, Thousand Oaks, New Deli: The Sage publications.
Merriam-Webster's collegiate dictionary (10th ed.). (1993). Springfield, MA: Merriam Webster.