Creating sustainable futures/CSF104/Communicating/Natures way

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How does nature communicate? It considers proximity, relevance, context, and other things.

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Reading

Read the Executive Summary and the 14 guidelines (pages iv - x) of this 2010 thesis Nature Inspired Guidelines to Effectively Communicate Sustainability Messages (Altmann, AJ., Givon, M., & Shand, HA.) and think about how you might apply these guidelines to your communication project.



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Learning journal activity
  1. Reflect on the following in your journal
    • Who might your audience be?
    • What do you need them to understand?
    • How might you get your message across in a way that could inspire action or change?
    • How relevant are the 14 nature inspired guidelines for you and your chosen work?