Writing for Business Success/Assessment
| Summary: | Demonstrate your understanding of how business communications need to be adapted depending on the audience. |
 | 3 hours |
Learning outcome: Demonstrate your understanding of how business communications need to be adapted depending on the audience.
(If you are completing this course for formal credit, you must complete and submit this assessment.)
Tailoring writing to a specific audience (100%)
This assignment allows you to further build on your experience with writing a business trend article by giving you a chance to expand it with a specific audience in mind.
For this version you can reuse the trend you used earlier in this course, or you can focus on a different trend or several interlocking trends (For example: how online shopping has lead to closing of physical stores, but how that trend is now reversing as online retailers open physical stores). For this exercise you should aim your writing to high school level students, but for the high school's entrepreneurs club.
Your report should contain the following:
- Introduction
- Several paragraphs explaining what the trend(s) are.
- A clear explanation of what you think the impact of the trend(s) could be for the target audience.
- Conclusion and recommendations: you should wrap up with some suggestions about how the target audience could use this trend to their advantage.
Your report should be 1250 words maximum.
When preparing the report, students must consult and cite (at a minimum) at least five (5) articles to support the existence of the trend and to support their report. These articles can be retrieved from online sources but should also be tailored to target audience.
Submission: Attach your submission to an email with subject line CCOM 101 Assessment Submission and addressed to Be Filled In To Be Filled
