Difference between revisions of "Writing for Business Success/Marking Rubric"
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This is the same rubric that will be used to mark your assessment if you choose to be formally assessed. | This is the same rubric that will be used to mark your assessment if you choose to be formally assessed. | ||
| − | ===Tailoring writing to a specific audience ( | + | ===Part A: Tailoring writing to a specific audience (80%)=== |
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Revision as of 14:23, 25 June 2017
Marking Rubric
Use the rubric below to give yourself an idea of how well you have completed the assessment.
This is the same rubric that will be used to mark your assessment if you choose to be formally assessed.
Part A: Tailoring writing to a specific audience (80%)
| Criteria | C | B | A | Weighting |
|---|---|---|---|---|
| Purpose and objective(s) | The purpose and objective of the report are vague, and the report barely addresses the objective(s). | The purpose and objective of the report are clear, and the report addresses the objective(s). | The purpose and objective of the report are clear, and the report addresses the objective(s) in a focused and logical manner. | |
| Links to content | The report only makes passing mention of the course content and theories discussed therein. | The report makes explicit mention of the course content and theories therein, but doesn't make clear links between their argument and the theory. | The report makes explicit mention of the course content and theories therein, and uses these theories and linkages to back up their argument throughout the whole report. | |
| Chosen trend clearly explained | The report gives vague or incomplete explanations of the chosen trend. | The report gives clear explanation of the trend, but does not go into sufficient detail. | The report gives a clear explanation of the chosen trend and provides sufficient detail to explain it to the reader. | |
| Impact of the trend | The impact of the trend for the target audience is barely or badly explained. | The impact of the trend for the target audience is explained but not in sufficient detail OR it is explained but not in a way that is tailored to suit the audience. | The impact of the trend for the target audience is clearly explained and is tailored to suit the audience. | |
| Formal structure and presentation | Some of the required elements of the report are missing. Little attention given to presentation. No adaptation of the style to fit the audience. | All required elements of the report are present and completed to a satisfactory standard. Attention to the presentation is given, but may not be well-executed. The adaption of style is incomplete or uneven. | All required elements of the report are present and completed to a high standard. The document is professionally presented, using informative headings and figures/tables where appropriate. The writing style and tone are fitting to the target audience. | |
| Clarity and conciseness | Information is at times muddled or irrelevant; misses important information. | Information is reasonably clear; occasionally misses important information. | Information is effectively and efficiently conveyed; highly focused; easily understood. | |
| Technical writing skills | Lapses in spelling, punctuation, and grammar, which make it difficult for the reader to follow. | Occasional lapses in spelling, punctuation, and grammar but not enough to seriously distract the reader. | No spelling errors, correct punctuation and grammar; uses paragraphs and complete sentences. | |
| Vocabulary | Some appropriate vocabulary; tendency to be repetitive. Some correct word choice and discipline-specific terminology. | Generally appropriate vocabulary; not overly repetitive. Generally uses correct word choice and discipline-specific terminology. | Highly appropriate, well chosen, precise and varied vocabulary. Consistently uses correct word choice and discipline-specific terminology. | |
| Referencing | Sources cited with sparse reference details and/or insufficient number of required sources. | Sources cited with enough detail to locate the source but sufficient number of required sources not met. | Sources cited with full reference details and number of required sources met. |
