User:Anniesc49/My sandbox

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What is Typography?

  • The art and techniques of setting written subject matter in type using a combination of typefaces, point size, line length, leading (line spacing and letter spacing).

  • Defining the form of typeface and style and format of text.

  • The arrangement and specification of type for printing.

Why typography is important?


  • Type is to communicate complicated message to other people, it doesn’t ensure that the intended audience will notice, read, or respond to the content.

  • Designers who know how to use type effectively use it to enhance text- to engage an audience and create visual appeal while communicating the intended message in a clear and compelling manner.

Good typography

  • Easy to use

  • Beautiful to look at

  • Pays attention to the way its form

  • Easy to read

Type is everywhere

 How to draw people attention to read your message in effective way?

How does typographic affect graphic design?

Formatting text/ Alignment

Typographic space

Bold Italic

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    1. two point one
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