UNAM Sandbox1

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Dilemma of the Media

There is broad agreement that the media is not just like any other industry; rather they are resources that empower citizens to fully participate in public affairs What is contentious seems to be how the media are to carry out this important role given the various constraints on their operations.

Scholars' Take

Croteau and Hoynes (2001) record statements underlining the civic responsibility of the media in various media codes of ethics. And Cammaerts (2007) traces the fight for communication rights from UNESCO to efforts of academics and activists working hand in glove with CSOs but, sadly, concludes that all these have not dammed the market model that reduces citizens to consumers.