Introduction to project management/IPM101/Stakeholders/Overview

Meeting a stakeholder

“	If you're constantly making business decisions on behalf of your investors first, ultimately you're going to wear down your other stakeholders. It's going to be potentially hurtful for your employees and your customers and the community you do business with.	”
—Danny Meyer

In this learning pathway, we explore the identification and differentiation between internal and external stakeholders, and how to manage stakeholder dynamics.

Objectives

At the end of this learning pathway, you will be able to:

• Identify the stakeholders in a project
• Differentiate between internal and external stakeholders.
• Recognise the impact and importance of stakeholder dynamics on projects.
• Prepare a stakeholder analysis and communication plan for launching a new product of your choice.