Introduction to entrepreneurship/IENT101/Small business/Overview

From WikiEducator
Jump to: navigation, search
WTF Marlene Oostryck Ginos barrista.jpg

In this learning pathway, we explore aspects of small business ownership.

Entrepreneurs almost always start off as small business owners, whether or not their ambition is to eventually run a much larger organisation. For this reason it is important to:

  • identify the characteristics of a small business
  • assess the advantages and disadvantages of small business ownership
  • research and reflect on the environment in which small businesses operate

Icon objectives line.svg

At the end of this learning pathway, you will be able to:

  • Review the advantages and disadvantages of small business ownership.
  • Explain and undertake a basic SWOT (strengths, weaknesses, opportunities and threats) analysis.