Introduction to entrepreneurship/IENT101/Assessment/Overview (OLD)
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Marking Rubric
Use the rubric below to give yourself an idea of how well you have completed the assessment.
This is the same rubric that will be used to mark your assessment if you choose to be formally assessed.
Part A: Learning challenge reflection (15%)
| Criteria | C | B | A |
|---|---|---|---|
| Reflective thinking | The reflection attempts to demonstrate thinking about learning but is vague and/or unclear about the personal learning process. | The reflection explains the learner's thinking about his/her own learning processes. | The reflection explains the learner's own thinking and learning processes, as well as implications for future learning. |
| Analysis | The reflection attempts to analyze the learning experience but the value of the learning to the student or others is vague and/or unclear. | The reflection is an analysis of the learning experience and the value of the derived learning to self or others. | The reflection is an in-depth analysis of the learning experience, the value of the derived learning to self or others, and the enhancement of the learner’s appreciation for the discipline. |
| Making connections | The reflection attempts to articulate connections between this learning experience and content from other courses, past learning experiences, or personal goals, but the connection is vague and/or unclear. | The reflection articulates connections between this learning experience and content from other courses, past learning experiences, and/or future goals. | The reflection articulates multiple connections between this learning experience and content from other courses, past learning, life experiences and/or future goals. |
Part B: Prepare a report outlining your new small business idea (85%)
| Criteria | C | B | A |
|---|---|---|---|
| Purpose and objective(s) | The purpose and objective of the report are vague, and the report barely addresses the objective(s). | The purpose and objective of the report are clear, and the report addresses the objective(s). | The purpose and objective of the report are clear, and the report addresses the objective(s) in a focused and logical manner. |
| Conclusions and Recommendations | Conclusions are relevant and portray most of the key points of the document. Recommendations are specific action-oriented suggestions, oriented to the business being discussed. Conclusions/Recommendations flow logically from the document but the logic may not always be clear. Presentation lacks clarity and format is muddled. |
Conclusions are relevant and portray the key points of the document. Recommendations are specific action-oriented suggestions, oriented to the business being discussed. Conclusions/Recommendations flow logically from the document but the logic may not always be clear. They are presented in a clear, itemised format. |
Conclusions are relevant and accurately portray the key points of the document. Recommendations are specific action-oriented suggestions, oriented to the business being discussed, and organised in a relevant manner. Conclusions/recommendations flow logically from the document in a manner which is evident to the reader. They are presented in a clear, itemised format. |
| Discussion | Discussion is oriented to the purpose, is organised but perhaps not to the best effect. The discussion provides some justification and explanation leading to conclusions/recommendations, but is at times muddled and unclear. | Discussion is oriented to the purpose, is organised but perhaps not to the best effect. The discussion provides justification and explanation leading to
conclusions/recommendations, but this is not always clear to the reader. |
Discussion is clearly oriented to the purpose. It is organised in a considered, relevant manner, and leads the reader logically to the recommendations/conclusions. |
| Formal structure and presentation | Some of the required elements of the report are missing. Little attention given to presentation. | All required elements of the report are present and completed to a satisfactory standard. Attention to the presentation is given, but may
not be well-executed. |
All required elements of the report are present and completed to a high standard. The document is professionally presented, using
informative headings and figures/tables where appropriate. |
| Clarity and conciseness Gives the require information, succinct, appropriate complexity. |
Information at times muddled or irrelevant, misses important information. | Information reasonably clear; occasionally misses important information. | Information effectively and efficiently conveyed; highly focused; easily understood. |
| Technical writing skills Spelling, grammar, punctuation, etc. |
Lapses in spelling, punctuation, and grammar which make it difficult for the reader to follow. | Occasional lapses in spelling, punctuation, and grammar, but not enough to seriously distract the reader. | No spelling errors, correct punctuation, grammatically correct, uses paragraphs, complete sentences. |
| Vocabulary Originality, breadth, appropriateness, variety. |
Some appropriate vocabulary; tendency to be repetitive. Some correct word choice and discipline-specific terminology. | Generally appropriate vocabulary; not overly repetitive. Generally uses correct word choice and discipline-specific terminology. | Highly appropriate, well chosen, precise and varied vocabulary. Consistently uses correct word choice and discipline-specific terminology. |
| Referencing | Sources cited with sparse reference details. | Sources cited with enough detail to locate the source. | Sources cited with full reference details. |
old rubric
| Criteria | Marks available |
|---|---|
| Part A: Learning challenge reflection | |
| Is able to describe three things which were learnt from the chosen learning challenge. | 6 |
| Is able to list three improvements and provide rationales. | 6 |
| Writing is easy to understand. Uses correct grammar and spelling. | 3 |
| Total marks available for Part A | 15 |
| Part B: Prepare a report outlining your new small business idea | |
| The structure of the report is appropriate. The main sections are present together with sub-headings as needed. | 5 |
| Idea Generation: Demonstrates understanding of Saylor and other sources cited. Idea generation processes and rationale are fully outlined. |
15 |
| SWOT Analysis: Contains at least three points in each quadrant. A sentence is included for each point explaining its inclusion. No major strengths, weaknesses, opportunities, or threats appear to be missing. Items under each category are appropriately categorized and written. |
20 |
| Market Research: Step 1: Is able to narrowly describe/outline the research problem/opportunity for the research to be "do-able" Step 2: Considers at least one source of primary data and two sources of secondary data, and chooses an appropriate research design for the research question. Step 3: Demonstrates understanding or leading, open and closed questions, and the need to test questionnaires. Step 4: Demonstrates understanding of probability, non-probability and convenience sampling, and the implications of sample size. Step 5: Describes an appropriate data collection method. Step 6: Demonstrates understanding of the need for clean, sound data and reasonableness of conclusions. |
25 |
| Conclusions and Recommendations: Conclusions and recommendations appear clear and reasonable, and are likely to provide the result the learner is hoping for. |
15 |
| Writing is easy to understand. Uses correct grammar and spelling. Sources are cited appropriately. | 5 |
| Total marks available for Part B | 85 |
