Exploring Tourism/Resources/Course guide

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Heading out to the great frontier

Image courtesy of Kennymatic

Exploring Tourism

Semester One - 2016

Course Aims

This course will provide students with the opportunity to understand, evaluate and analyse concepts of global tourism (including hospitality) and apply this knowledge in particular to New Zealand.


Exploring Tourism is a level 5 paper and forms part of the Diploma in Applied Travel and Tourism as well as being an elective paper in the Bachelor of Applied Management and the Bachelor of Culinary Arts.

Learning Outcomes

1. Understand the key terms and concepts associated with tourism and hospitality and the nature of these industries.

2. Analyse the current status of tourism in New Zealand in terms of the factors that influence its growth and success.

3. Understand the roles of participants in the supply of the tourism product and their inter-relationships.

4. Understand the factors that affect the demand for tourism and hospitality, including the role of destination marketing.

5. Evaluate the impacts of tourism.

Course staff

Appointment times must be made either by email (directly) or through EAD administration staff.

Lecturer: Helen Geytenbeek

Office: D107

Phone: 03 4796100

Email: helen.geytenbeek@op.ac.nz

Delivery Details

Classroom: D317

Tuesday- 1000-1200

Details for class sessions Timetable

Course Participation

To ensure your success in this course, participation in all class sessions is highly recommended, as is the completion of all activities. Your own laptops are a course requirement.

As a matter of courtesy please inform administrative staff and/or your lecturer prior to class if you are unable to attend. Some students eg. international students, may have contractural obligations regarding their attendance which we are required to provide to the relevant government agencies.

You must advise in writing by letter, or by using the form available from the EAD reception, if you intend to withdraw from the course.

Supporting Resources

  • Wikieducator - course wiki
  • Exploring Tourism - web log
  • Library
  • Internet


This paper has an intergrated assessment process. Whereby assessments are given in parts so that near the end of the course you will present in report form all relevant parts, with table of contents, introduction, findings and conclusion.

Assessment 1 : Introduction to Tourism in New Zealand (Report) (60%)

A*Then and now

B*Supply of tourism products

Assessment 2 : (Poster) (40%) Impacts and Sustainable Practices to be assessed in conjunction with Sustainable Tourism - Exploring Tourism (LO 2,5) and Sustainable Tourism (LO 2,4) Place in your report appendix - Titled: Impacts and Sustainable Practices

Assessment 3 : Marketing Dunedin (Report)

  • Appendix ADefinitions to be put into appendix A of your report

You must  write an introduction and executive summary, findings,conclusions and recommendations to your report, compile it, bind it - with a title, contents page, references and hand in.

Note: Whenever you use ideas written by someone else in your assessments, you must acknowledge the source of this material. It is crucial that you understand the importance of respecting the intellectual property of other writers and researchers. All sources must be referenced using American Psychological Association (APA) format. If you do not acknowledge the material correctly, whether intentional or otherwise , you are guilty of plagiarism which is considered a dishonest practice with disciplinary outcomes which range from losing part a percentage of your marks (or a resit), to failure of the paper. Tutorials to help with referencing and integrating academic literature into your work will be held near the beginning of the semester. You are expected to attend both training sessions. We encourage you to go tho the Learning Centre should you require assistance with any aspect of referencing and/or academic writing.

Assessment Integrity

Deadlines for assessment will be enforced and late submissions penalised.

Extensions will be granted in only two circumstances:

  • medical grounds (a medical certificate is required)
  • compassionate grounds

You must apply for an extension before the due date by filling in an Extension form available from administration staff and then negotiating a date for submitting your assessment with the lecturer(s) concerned.

Programme Award

The overall top student in this programme will be recognised at an awards ceremony held prior to graduation in December. In some cases there are sponsored prizes for top students.