Conference and Events/Resources/Lesson Plans/Lesson 2

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Diploma in Applied Travel and Tourism

Course Name: Conference and Events

Course Code: TT5

Lesson Plan

Aim: Analysis of destination venues

Lecture Delivery Plan:

Take a sticker with their name on it, plus number on it, direct them to table with the same number

Icebreaker: Common traits

Recap: Last lesson: Wiki, blog, course guide on I drive, MICE Industry

Aim of session: to identify what makes a good conference and event destination

1. SWOT analysis - In groups summarise one SWOT onto large sheets of paper,present in class for each destination

2. Leadership qualities, styles and assertiveness

3. Kingfisher - case study (group work) give group one question or homework (word processed), show video from you tube

Supporting Resources