Bed Sharing/Co-sleeping and SIDS/Program Marketing
Program Marketing for this teaching program of SIDS intervention will be aimed at places where parents and childcare givers are or pass through frequently i.e. doctor’s office, hospitals, schools. The marketing pamphlet will show statistics of infant deaths with a beautiful picture of an innocent baby. Visualizing the face of an innocent child may make the incidence of SIDS much more ‘real’ than just placing words on a pamphlet. This type of marketing will be aimed locally. If one child is saved by simply spreading the knowledge of SIDS and ways that could prevent it, then it is worth the effort.