Difference between revisions of "Writing for Business Success/Effective business writing/Optional resources"

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In this learning pathway, you have learnt about the principles of good writing and explored techniques for writing clearly and effectively. However, opportunities to improve your writing skills do not end with this course!
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On this page, we provide links to some additional, ''optional'' resources which will help you improve your writing skills.  The content will not be directly assessed in this course and is not included in the recommended learning hours. However, the resources do contain a lot of useful advice and examples of how to improve your writing, which you may find helpful if you plan to complete the assessment in this course, and for writing in any business context.
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|body=In this learning pathway, you have learnt about the principles of good writing and explored techniques for writing clearly and effectively. However, opportunities to improve your writing skills do not end with this course!
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*[https://saylordotorg.github.io/text_business-communication-for-success/s08-02-how-is-writing-learned.html Chapter 4.2: How is writing learned?] in Saylor Academy's ''Business Communication for Success'' gives advice on developing your writing skills through experience, effort, critical thinking, and targeted practice.
  
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Read [https://saylordotorg.github.io/text_business-communication-for-success/s08-02-how-is-writing-learned.html Chapter 4.2: How is writing learned?] in Saylor Academy's ''Business Communication for Success''.
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*[https://owl.purdue.edu/owl/purdue_owl.html Purdue University's Online Writing Lab (OWL)] is a free online collection of resources to help with writing projects. [https://owl.purdue.edu/site_map.html The site map] shows the full list of available resources. For example, for advice on writing more concisely and effectively, see:
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This reading advises that good writing is the result of experience, effort, critical thinking, and targeted practice. The more you read, write, reflect on your work, and invite constructive criticism, the more your skills will develop. Reading various types of business documents, publications, and media articles will help you learn conventional genre patterns, which in turn can help you reduce preparation and production time when you create your own documents. To overcome writer’s block, keep a positive attitude to writing, take the mystery out of writing by learning the essential skills, do rough drafts, and use think-aloud, and read-aloud, strategies to write and revise.
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**[https://owl.purdue.edu/owl/general_writing/academic_writing/conciseness/index.html Concision]
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**[https://owl.purdue.edu/owl/general_writing/academic_writing/conciseness/eliminating_words.html Eliminating words]
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**[https://owl.purdue.edu/owl/general_writing/academic_writing/conciseness/changing_phrases.html Changing phrases]
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[https://www.youtube.com/user/prowriting/videos ProsWrite.com writing tutorial videos] give detailed guidance on effective writing styles and techniques. They also include exercises that you can do. We include links to a selection of them below.
  
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Note that the advice given in this series of videos reflects the expectations of Western audiences. Always remember to find out what is appropriate for the particular country and/or culture that you are working within.
  
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'''Recommended activity''': Do the three chapter exercises that encourage you to interview a person whose job involves writing, analyze the business section of a newspaper, and practice filling out an online form that requires writing sentences. }}
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*[https://youtu.be/u7qy6eZbmt8 Purposes for writing at work] emphasises the importance of understanding the purpose of your business communication. It says that all business writing can be classified into one of four purposes: valuing, consulting, informing, and directing.
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*[https://youtu.be/PRRhiHoM-Q8 Informative prose] describes six strategies for informative writing in the context of developing a business plan to address audience needs effectively.
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*[https://youtu.be/-2xGlup9eeU Persuasive prose] explains how to increase audience readiness to accept messages by applying the three elements of persuasion – the writer’s claim, convincing evidence for the claim, and effective interpretation of the evidence.
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*[https://www.youtube.com/watch?v=xoWfy5Tik4E Tone] explains how to manage tone in business messages to convey a positive, professional attitude.
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*[https://www.youtube.com/watch?v=6Q3kl2FIAM8 Conciseness] explains how to achieve conciseness in business writing by replacing empty 'filler' words with specific, informative verbs and nouns to emphasise your message.
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*[https://youtu.be/OKBEx7N0vcg Format] presents three simple formatting guidelines to make it easier for audiences to understand your business messages: page layout, typography, and lists.
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*[https://youtu.be/cxc6Z-u_sWY Graphics] discusses three main criteria for graphics choices in relation to your communication purpose and context.
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*[https://youtu.be/H1-dYygwDDY Placement of the bottom line] describes where to best place your key point in business documents to increase audience readiness to accept your message.  
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Latest revision as of 02:37, 4 November 2020

In this learning pathway, you have learnt about the principles of good writing and explored techniques for writing clearly and effectively. However, opportunities to improve your writing skills do not end with this course!

On this page, we provide links to some additional, optional resources which will help you improve your writing skills. The content will not be directly assessed in this course and is not included in the recommended learning hours. However, the resources do contain a lot of useful advice and examples of how to improve your writing, which you may find helpful if you plan to complete the assessment in this course, and for writing in any business context.

Icon reading line.svg
Readings
  • Chapter 4.2: How is writing learned? in Saylor Academy's Business Communication for Success gives advice on developing your writing skills through experience, effort, critical thinking, and targeted practice.



Icon multimedia line.svg
Videos

ProsWrite.com writing tutorial videos give detailed guidance on effective writing styles and techniques. They also include exercises that you can do. We include links to a selection of them below.

Note that the advice given in this series of videos reflects the expectations of Western audiences. Always remember to find out what is appropriate for the particular country and/or culture that you are working within.

  • Purposes for writing at work emphasises the importance of understanding the purpose of your business communication. It says that all business writing can be classified into one of four purposes: valuing, consulting, informing, and directing.
  • Informative prose describes six strategies for informative writing in the context of developing a business plan to address audience needs effectively.
  • Persuasive prose explains how to increase audience readiness to accept messages by applying the three elements of persuasion – the writer’s claim, convincing evidence for the claim, and effective interpretation of the evidence.
  • Tone explains how to manage tone in business messages to convey a positive, professional attitude.
  • Conciseness explains how to achieve conciseness in business writing by replacing empty 'filler' words with specific, informative verbs and nouns to emphasise your message.
  • Format presents three simple formatting guidelines to make it easier for audiences to understand your business messages: page layout, typography, and lists.
  • Graphics discusses three main criteria for graphics choices in relation to your communication purpose and context.
  • Placement of the bottom line describes where to best place your key point in business documents to increase audience readiness to accept your message.


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