Sustainable Tourism Practices/The complexity and challenge of sustainable tourism/Responsible Tourism

Responsible Tourism Activity
Identify and analyse a responsible tourism operation

Task Guidelines

Complete this task in four stages:

1. Select a tourism sector: accommodation / hospitality / transport / attractions

2. Find two organisations/businesses for each sector:


 * one which operates nationally and one which operates internationally
 * has some link with "green", "responsible" or "sustainability"
 * describe their operation
 * do they have a vision or mission statement?
 * who is their market

3. Examine their marketing strategy


 * does it incorporate a drive for sustainability

4. Would you nominate them for a Responsible Tourism Award - why/why not? eg. look at supporting resources link below

Put your findings into a slideshow (4 slides) and be willing to present them for discussion in class and

Supporting Resources


 * Supporting reading - lecuturer to supply
 * Daintree Ecolodge Website
 * Daintree Eco Lodge & Spa Youtube
 * Responsible Tourism Awards