Sales and Marketing/Resources

Lecture notes and Assignments for Marketing Module with Phil Osborne

 * Session 1 and 2 slides
 * First Assignment

General resources

 * /Lesson Plans/


 * Timetable 2016

Marketing


 * facebook casestudies


 * tips to attract travellers


 * Tourism Industry Blog


 * tourism promotion images


 * Comedy selling Australia


 * Cultural tourism product blog


 * http://www.tourismnewzealand.com/tourism_info/about-us/100-pure-campaign/100-pure-campaign_home.cfm# - marketing NZ as a destination
 * http://www.aucklandnz.com/ - Tourism Auckland


 * http://www.newzealand.com/travel/trade/destination-info/maps.cfm


 * http://www.newzealand.com/travel/trade/training-tools/training-presentations.cfm


 * http://www.newzealand.com/travel/trade/destination-info/regional-tourism-organisations.cfm


 * /Timetable/

Introduction session


 * http://www.youtube.com/watch?v=XwM4ieFOotA

Business Travel


 * http://www.businesstraveller.com/
 * http://www.unwto.org/facts/menu.html - article on world travel - info on business travel
 * http://www.unwto.org/facts/eng/pdf/barometer/UNWTO_Barom08_3_en_Excerpt.pdf - World Barometer on travel
 * https://www.orbit.co.nz/About+us/
 * http://www.pressanykey.com/cgi-bin/office.cgi?options=travel light hearted look policy for business travel
 * http://www.westrav.com/corporate/TravelPolicy.html example corporate travel policy
 * http://www.btnonline.com/businesstravelnews/images/pdf/corp%20trav%20intro.pdf
 * http://www.unwto.org/facts/menu.html United Nations World Tourism Organisation
 * http://www.trcnz.govt.nz NZ Research Statistics
 * http://www.eibtm.com/ European Incentive and Business Travel and Meetings exhibition]


 * https://www.orbit.co.nz/home Orbit Travel
 * http://www.travelweekly.com/article3_ektid191622.aspx Space Travel
 * http://www.travelweekly.com/article3_ektid191476.aspx Airlines Meal charges
 * http://travelinglight.professionaltravelguide.com/2009/03/rapping-flight-attendant-takes-world-by.html

Sales


 * http://video.about.com/honeymoons/Judge-a-Hotel-by-its-Website.htm
 * http://www.travelweekly.com/blog_ektid190410.aspx
 * http://customer.tmcnet.com/features/articles/326527-changing-face-customer-service.htm?subscribed=true Distribution Channels
 * http://www.youtube.com/watch?v=s3aR3yP4aKg Unprofessional hotel staff
 * http://www.thewisemarketer.com/news/read.asp?lc=e58280nx4078zc&amp;utm_source=TMail%20Newsletter&amp;utm_medium=email&amp;utm_campaign=TRENZ%20Exhibitor%20Applications%20New%20TRENZ%20website%20Busting%20Visitor%20Experience%20Myths Sales marketing article
 * Millionaire salesman
 * Kauai Discovered
 * Steps for quality
 * Keeping on top of customer relationship management
 * Increasing your sales
 * Lemurs of Madagascar
 * NZ Tourism infographic
 * Motivation
 * Plogs Quiz
 * United Airlines CBS Interview
 * United Airlines guitar song
 * Presentation advice for tour guide
 * Good bad presentation
 * Customer Relationship Management
 * Travel itinerary templates
 * Customer Relationship Management
 * Trading
 * Business balls crm article