VirtualMV/Internet and Web/Content Management/Content
By the end of this page you will be able to:
As part of website content management and organisation should identify what content requires updating in your website and determine how often it needs updating or reviewing. Do this by:
- itemising the various sections of your website
- identifying what types of information can be found in each section – for example, text, images, video, audio
- identifying for each section and each type of information, exactly what information is likely to require updating or reviewing
- determining for each piece of information how often it requires updating or reviewing: daily, weekly, monthly, yearly.
The content editor of a website can make the job more efficient and effective by establishing and administering a quality assurance procedure.
- Establish a pro-forma that all contributors to the website use to submit new content or changes to existing content or functions. It should identify such things as:
- the format for the content
- how to indicate requested links
- where in the site the new or revised content is to be placed
- sign-off procedures.
- Ensure everyone in the organisation knows about the proforma and how to complete it.
- Confirm that the content supplied for updating does not infringe anyone’s copyright, intellectual property rights or is illegal in any way - eg privacy laws.
- Proof-read the new content and seek approval from the author for changes prior to uploading.
- Determine whether new content should be signed-off by the management team.
- Develop a method of reporting problems.