Tourist Destinations/Activities/SWOT

Objective
Completion of a SWOT - strength, weakness, opportunities and threats analysis

Activity
SWOT analysis of Madrid, Spain

Task
You are a tourism company wanting to set up a tour in Madrid. Complete a SWOT analysis to assist with your decision making and strategic planning for starting this tour. As you go through your information decide what kind of tour your company would be best to operate and base your SWOT around this decision.

Remember with a SWOT - strengths and weaknesses are internal and opportunities and threats external

Due: Friday May by 1pm.

Supporting Resources

 * About Madrid
 * Madrid
 * Madrid wikipedia