Sustainable Tourism/Activities/Responsible Tourism

Objectives
Learning Outcome 2 - Identify and analyse existing practices of sustainability within the tourism industry

Activity
Identify and analyse a responsible tourism operation

Task
Complete this task in three stages:

Stage One:

1. Select a tourism sector:


 * accommodation


 * hospitality


 * transport


 * attraction

2. Find an interesting business on the internet that is:


 * NZ run


 * has some link with "green", "responsible" or "sustainability"

Stage Two:

1. Does the business have a "vision" or "mission statement"?


 * Yes - what is it


 * No - write one for them

Stage Three:

1. What is their brand image?


 * Would you nominate them for a Responsible Tourism Award - why/why not?

Put you findings into a slideshow (3 slides) - for presentation to the class.

Supporting Resources

 * Responsible Tourism Awards


 * Daintree Eco Lodge & Spa