NOSTT/Projects/Forms 4-5/Principles of Business/Advertising

/PRINCIPLES OF BUSINESS/

School:   Bon Air High School

Teacher:  Ms Sucheta Beharry

Class:    Form 5

Topic:    Advertising

Target Audience: POB students

Duration: 90 minutes

The buyer is the person creating the demand for the goods. The seller is the person supplying the goods. The good or service is the commodity to be exchanged. The price is the agreed money value one is willing to accept or pay for the goods. The exchange process is the passing over of the commodity or service from the seller to the buyer. (King & Wright, 2005)

Set Induction

Introduce the lesson by refering to functions of advertising - advertisements heard on the radio.