Thread:Introductions (150)

Hi Leigh and everyone else,

I just found this course, today, a week after you all started. Well, I would love to participate, this sure sounds interesting. My name is Peter Efland, I am executive secretary at the Danish-Brazilian Chamber of Commerce in Sao Paulo, Brazil. I have no experience running online communities, actually the nearest I get is to have studied a bit about community behavior at at my masters at Intercultural Management at Copenhagen University. Except from that, my experience with online communities is that I spend way too much time on twitter, friendfeed, socialmedian, identi.ca, Facebook etc etc. At the Chamber, which in a way is a offline community, we naturally make quite a few events offline, but I would love to get a chance to learn how to facilitate communities online as well - specifically, from a corporate point of view, I find it very curious why so many companies fail when they set-up communities as part of their marketing. I would think this is due to some cultural differences between off-line and on-line communities, but hopefully I will learn much more about that.

My Contacts are as follows:

email:  phefland@gmail.com blog:   http://phefland.wordpress.com/ skype:  peter_efland twitter: phefland

I look forward to catching up with you guys.

Best Regards, Peter H. Efland