Sales and Marketing/Activities
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List all activities relating to Sales and Marketing here. The link from the schedule would go directly to the activity sheet once it is listed here.
- Example activity sheet - Don't edit or delete this sheet. It is an example to guide new ones.
- Overview - Assessment overview 2016
Selling
- Customer Motivation
- Different kinds of selling
- Business to Business
- The Salesperson - description
- The Sales Cycle
- Welcoming a client
- Determining Customer's Needs - 1
- Client interview
- Effective Sales Presentations
- Buyers concerns
- Enhancing the sale
- Upselling
- Achieving an agreement
- Service Excellence
- Internet Selling
- Customer Service
- Greetings
- Excel tutorial
Marketing Promtion
- The Tourism Product
- Tourism Image
- Product Promotion - Assessment
- Destination - Just what is a destination?
- Destination differences - infrastructure
- Four P's - P's for product/service and destination
- SWOT
- PEST - business and destination
- TALC
- Competitor Analysis - Know your competitors
- Branding
- Target Markets
- Segmentation
- Market Research
- Audit
- Selling a destination - difference between selling and marketing?
- Marketing Tourism Destinations - Assessment
- Tourism New Zealand - Assessment
Business Travel
- Corporate Traveller - Who is the corporate traveller?
- Business Travel
- Itinerary planning
- Organisational Policy
- Travel Funding
- Administrative support
- Research for customer satisfaction
- Travel Request- initial email - Assessment
- Travel Request Acknowledgement- Assessment
- Itinerary Preparation- Assessment
- Itinerary- Assessment
- Itinerary - alteration- Assessment
- Travel Funding-Payment- Assessment
- Evaluation- Assessment
Accommodation
- Introduction
- Accommodation2 Locate a unique or unusual hotel
- Packages Design a hotel package
- Negotiation - Negotiation for corporate rate between travel advisor and hotel
- Assessment Information
- Accommodation3
