Conference and Events
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Conference and Event Blog
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A conference is a meeting of people that "confer" about a topic, while an event can encompass a festival, ceremony, celebration or convention. http://en.wikipedia.org/wiki/Events
This course will provide you with comprehensive knowledge of the conference and events industry.
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| Work in progress, expect frequent changes. Help and feedback is welcome. See discussion page. |
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Learning Objectives
1. Design a branding image for a company
2. Prepare a conference portfolio in accordance following analysis of clients requirements
3. Process specific travel and accommodaiton requirements for conference and event delegates
4. Process the catering requirements
5. Design a themed dinner
6. Establish objectives for a conference
7. Investigate venue selection
8. Generate Banquest Event Orders
Course Schedule
Following is a list of topics we will work through in this course. Each topic has a general introduction, followed by a list of activities to work through.
Otago Polytechnic's course weblog will pace you through these topics and put you in touch with teachers, other students and a range of other media and information. Use this schedule as a way to look ahead and prepare in the course.
Branding
So, what is a brand?
A brand is your corporate identity. It should tell your customers who you are, what you do and how you do it. A logo is not your brand, but supports your brand by providing a recognisable symbol for your company once your brand is established....we all know what the golden arches of McDonalds stand for!
How do I create a brand?
Venue Selection
Catering Requirements
Sponsorship
Client Proposal
Conference checklist and delegation action list
Banquet Event Order
Assessment
Administration
This course is used in the following programmes
Below is a page generator that will initiate templates for a new Learning Objective and its two sub pages called Resources and Activities. Please type the title of your learning objective in the box below
